{"schemaVersion":1,"target":{"type":"reading","id":"110f8560556c70908c3a22fa82929584052759d639d6853db427bf224140ec97","revision":"53423be5-4b67-1e1c-4584-af4a56c072be","revisionKind":"publication-id","title":"Ben Thompson reports that ads are coming to ChatGPT, with risks from the delay","url":"https://escapemeridian.com/readings/ben-thompson-reports-that-ads-are-coming-to-chatgpt-with-risks-110f8560"},"source":{"type":"source","id":"https://stratechery.com/2026/ads-in-chatgpt-why-openai-needs-ads-the-long-road-to-instagram/","revision":"8ac9ae7bb826c8e3df4601d93b0e6b893267afd49b67a8d8ab7936b908c25377","revisionKind":"sha256-source-text","title":"Ads in ChatGPT, Why OpenAI Needs Ads, The Long Road to Instagram","url":"https://stratechery.com/2026/ads-in-chatgpt-why-openai-needs-ads-the-long-road-to-instagram/"},"status":"available","items":[],"next":null,"scope":"Explicit citations in public readings and public file attachments to this reading. Shared topics are not citations. Other artifact types need an explicit reference adapter."}